Iceland’s Secret Solstice & Festicket team up on festival travel packages
Festicket, the world’s leading platform for festival experiences, is today announcing a new partnership with Secret Solstice Festival in Reykjavik for its 2019 edition.
Festicket will be the exclusive ticket and travel partner for Secret Solstice in 2019, collaborating directly with the Icelandic festival on standard and VIP ticketing options, as well as hand-picking local hotels and hostels to complete the travel experience for fans. Festicket specialises in building travel packages for festival goers around the world, allowing them to buy their whole experience in just a few clicks.
Over six years, Secret Solstice has built a reputation for being both diverse and distinctive, with a lineup where the world’s biggest artists play alongside cult names and local talent. The Black Eyed Peas, Martin Garrix, Rita Ora, Patti Smith and the Sugarhill Gang have already been confirmed for the 2019 edition, which takes place 21-23 June 2019. Last year’s festival included headliners as varied as Slayer, Stormzy and Bonnie Tyler.
Another unique feature of the festival is its location. As Reykjavik is located close to the Arctic Circle, the sun does not set during the annual summer solstice on June 21st, meaning the festival benefits from 24hr natural sunlight. Secret Solstice also takes full advantage of Iceland’s world-famous natural environment, creating unforgettable experiences for festival fans that combine nature with music. Previous editions have featured parties on glaciers, DJ sets in a volcano and events on boats where the midnight sun can be seen in all its glory.
Festicket is working with local tour provider, Icelandic Beats, to provide tourism opportunities to festival goers. These include trips to iconic destinations close to Reykjavik such as the Blue Lagoon or the Black Sand beach.
Festicket CEO and co-founder, Zack Sabban, comments: “2019 is the year of the destination festivals and we’re kicking it off with a new relationship with our friends at Secret Solstice. Iceland is a stunning place that is on many people’s bucket list. Pair that with a festival that is attracting great artists from around the world and you’ve got the foundations of an unforgettable trip.”
“The evidence shows that people want to spend their hard-earned cash on experiences like holidays, rather than consumer items. We’ve been working closely with the Secret Solstice team and local experts Icelandic Beats to find the best places to stay and nearby tourist attractions that help turn a music event into a holiday of a lifetime. Through our packages, you’ll be able to swim in the Blue Lagoon in the morning, see your favourite band at lunch, party on a glacier into the night and sleep off your hangover in a five star hotel.”
Víkingur Heiðar Arnórsson, CEO, Secret Solstice, comments: “"Our festival is as diverse and distinctive as it gets, so it's great to be teaming up with Festicket to ensure the accommodation and extras match the reputation of our festival. Secret Solstice is set for its most amazing year yet!"
Fred Olafsson, Booker & Founder, Secret Solstice, comments: “As always, we have an exciting lineup of artists and it’s great to have Festicket on board from the get-go to offer our foreign markets packages that make the Secret Solstice experience extra special.”
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About Festicket & Event Genius
ABOUT EVENT GENIUS & FESTICKET
Event Genius is a multi-award winning end-to-end event technology company, providing ticketing, access control, travel and packages, marketing and cashless payment services to events of all types across the globe.
In 2019, Event Genius was acquired by Festicket, the world's largest platform for discovering and booking festival trips. Founded in 2012 by Zack Sabban and Jonathan Younes, Festicket is backed by a range of investors including Beringea, Edge, Lepe Partners, ProFounders and InMotion Venture and in Autumn 2019 completed the acquisition of Event Genius, and the associated Ticket Arena consumer website and brand.
Through combining the two companies' technology offerings, Event Genius is now a truly unique end-to-end platform for organisers and fans alike, providing the most complete offering in the live entertainment industry. Through the egTicketing, egCheckout, egMarketing, egTravel, egAccess and egPay solutions, the platform brings together technology and expertise including POS and cashless payment services, ticketing, accommodation, travel & packages, marketing, data insights & analytics, access control, fan engagement tools and more to plug a gap in the market that no other organisation has addressed to date.
Together, the business works closely with over 4000 official festival and event partners including Coachella, Tomorrowland, BST Hyde Park, Ibiza Rocks, Untitled Group, Afro Nation, Motion Bristol, Amnesia Ibiza, serving a growing community of over 5 million customers.
Alongside its London HQ, Event Genius has offices in Leeds, Los Angeles, Amsterdam, Berlin, Porto, Melbourne and Barcelona.